Mobile applications are becoming more and more significant in the way consumers choose to do business. Yet despite that; less than 10% of British customers are interacting with their insurers in this way. That means there’s significant opportunity in the market for insurers ready to invest in mobile applications. We’ve put together 5 reasons for…

There’s no doubting the importance of social media for making connections with potential customers and for consolidating relationships with existing clients. However, one of the big challenges facing insurance brokers and insurers is how to tackle social media in a meaningful way. Too many LinkedIn profiles and Facebook accounts start with good intentions and then…

Like all businesses insurance brokerages need to become ever more efficient to stay competitive in the global economy. In this column we often look at big breakthroughs in technology to assist brokers in this task. This week, we’re going to take a look at a hatful of cheap applications for mobile that can help you…

One of the key challenges facing all businesses, including insurers, is ensuring that critical business information doesn’t disappear into a silo somewhere within the business. It’s a common occurrence where one team develops a new way of working but somehow that’s not communicated to other teams. The business benefits, which could have been dramatic, are…